My photographs focus on the family owned neighborhood markets and convenience stores where a winning million dollar scratch ticket was sold. Although disarmingly vacant on the surface, these stores are sites that mask complex social and economic exchanges involving power, capital and desire. I photograph during the fleeting moments of twilight to evoke the tenuous ideologies that sustain the lottery: the seduction of hope each ticket represents and the increasing budget shortfalls states reference to rationalize aggressive marketing. After selling a winning ticket, stores become known as lucky and the resulting happiness contagion creates brisk sales everyone in the community benefits from whether you play the lottery or not. Proprietors work long hours seven days each week to support their families and the lottery is endemic to their business. Intimate portraits seek to shed light on individuals whose contributions to our local economy are rarely acknowledged.
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