Gatwick airport, en route to Morocco. What happened after that was disorientating, intoxicating and entirely unpredictable - I rarely knew what would happen next.

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All along the African road

Chris Daly | African continent

Organization: Citizen Reality

This selection is from a book project titled All along the African Road - about a road trip driving eight and a half thousand miles through eighteen African countries from Marrakech to Cape Town. It’s a story told I hope, on Africa’s own terms – albeit subjectively - through pictures of everyday life, a lyrical documentary if you will. I was there as a freelance videographer, photographer and driver, working with a small team from an Irish tech company who were navigating the length of Africa to visit their customers and create content about the adventure for a marketing and branding promotion.

The project's content is far away from narratives that present war, poverty, gender equality, a refugee camp, corporate rapaciousness or the environment and so forth. My intent was to reflect the actuality of ‘Being There’, discombobulated by the enormity of space largely without smart phone, off the Internet’s algorithmic radar and as a consequence, out of the rest of the world’s sight.

Bio

I use two different approaches to take photographs – according to whether I’m actually ‘there’, in a real place that the picture reveals. Or away from the action - seeing and watching something vicariously, on the Internet, or TV. Either way, I take photographs of what I find and present both streams under the collective: Citizen Reality - 

Being in a real place with a camera and taking photographs is as straightforward as you might imagine. The second approach also involves a film based camera process – applied to imagery I appropriate and re-photograph from a screen. I call these pictures ‘Telescreens’.

There’s no hierarchy or boundary of subject matter across this mediated divide. But the Telescreens have metaphorical intent and sometimes include hidden, but deliberate changes and manipulations to the scenes portrayed to emphasise their aesthetic and allure.

 

The contrast between the visual syntaxes reflects how I engage with reality – actively, passively, and sometimes ambiguously.

The foundation of the work is an exploration of how the different manner of exposure affects our perception, interpretation of reality and muses on the idea of photographic authenticity.

The pictures offer an aimless mix of serendipity and a calculated desire for memorability.

Chris Daly     

https://www.instagram.com/citizen_reality/   

https://citizenreality.com/ 

https://flexihouse.com/ 

+447793811178

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